Maruti Suzuki True Value celebrates 60 lakh pre-owned car sales milestone
Date: 27 Aug 2025
Maruti
Suzuki True Value (MSTV), India’s leading organised pre-owned car retail
channel announces surpassing of the 60 lakh sales milestone. Since its inception
in 2001, MSTV has achieved sustainable growth over the years, with a total of
492697 cars sold in FY 24-25. Formed with the core values of Warmth,
Simplicity, Transparency, Reliability & Professionalism, Maruti Suzuki True
Value continues to be the preferred destination for customers looking for
quality pre-owned cars.
Commenting
on the milestone, Partho Banerjee, Senior Executive Officer, Marketing &
Sales, Maruti Suzuki India Limited, said, “As we celebrate the 60 lakh sales
milestone, we are deeply grateful to all our valued customers for their trust
in True Value cars. Established over two decades ago, Maruti Suzuki True Value
has consistently been a top consideration for a diverse demography of customers
as a reliable and safe pre-owned car channel. Currently, it holds strong
preference among young customers with an average age of 31 years. In fact, 85%
of True Value customers are first-time buyers. True Value’s inherent trait of
offering industry-leading services ensures that it offers complete peace of
mind for our customers.”
All
Maruti Suzuki True Value certified pre-owned cars are subjected to a rigorous
376-point quality check and refurbished with Maruti Suzuki Genuine Parts to
earn their certification. Verification of service history, vehicle
documentation, etc., are conducted before True Value vehicles are put up for
sale. Further elevating customer confidence and trust, Maruti Suzuki True Value
Certified Pre-owned cars are offered with a warranty of up to 1 year, along
with 3 free services.
An
extensive network of 606 Maruti Suzuki True Value showrooms across 305 cities
in India provides easy access and nationwide support. Additionally, a
customer-friendly digital journey via the Maruti Suzuki True Value app and
website enables prospective customers to browse a wide range of pre-owned cars.
Featuring intuitive search filters to browse inventory by model, price,
location, etc., MSTVs’ digital presence is backed up by the best
online-to-offline transition with online booking of test drives, and more. The
accessible showroom network, along with expert guidance from trained
relationship officers who prioritise customer needs and assist with seamless
documentation, ensures end-to-end customer delight.
True
Value customers also have the choice of Maruti Suzuki Smart Finance, an
end-to-end digitised platform offering a range of easy finance options from
public and private banks and NBFCs, making True Value cars more accessible and
attractive. Such initiatives collectively bolster the unwavering trust in
Maruti Suzuki True Value, fostering long-term relationships built on transparency,
quality, and customer-centricity.